With their first premium pickup for adventure lovers, Mercedes-Benz has entered a new era and closed one of the last gaps in their portfolio. It doesn’t matter whether the destination is urban high streets or muddy off-road tracks, the new Mercedes-Benz X-Class fits smoothly into virtually any backdrop.
To celebrate the launch of the new X-Class, Mercedes-Benz invites artists from around the world to create visual artwork that captures the X-Class car on its adventures and reflects the campaign claim “First of a new kind”.
The animations were presented for the design competition in February’18 based on 3D models provided by the company, along with instructions and guidelines.
Project Page: Mercedes X-Class